At So Just Shop, we talk a lot about gifting with purpose — but behind those words are stories of real women, facing real danger, who now have the opportunity to build a new life. Many of the artis...

Our Mother’s Day Gift Guide features beautifully handcrafted, sustainable and fair-trade pieces that make a lasting impact.

Earth Day, observed annually on April 22nd, serves as a global reminder of the importance of environmental conservation and sustainable living. At SO JUST SHOP, we're committed to honouring this da...

In a world that's increasingly aware of its environmental and social impact, the term "sustainable business" has gained significant prominence. But what does it truly mean, and how can businesses e...

  In a world where sustainability matters more than ever, finding the perfect gift that aligns with eco-conscious values can be a rewarding endeavour. Sustainable gifts go beyond the ordinary—the...